Prototype. A redesigned techequity.us built for TechEquity's website RFP (responses due November 13, 2026) by Platos Collective LLC. Not affiliated with TechEquity. Report titles, dates and links come from techequity.us; strategy wording comes from the RFP; anything marked illustrative is an example.
Evaluator notes: where each RFP requirement is shown
RFP asks forWhere it is on this page
Reflect the 2027–2030 strategy: three focus areas as lenses on one economy"One economy, three lenses" and the three landing sections, each with the problem, what we do and the latest work; cross-links show the connections the RFP asks to make visible
Discovery, information architecture, copywritingPrimary navigation is the three areas plus Resources, Take action and About; hero copy is labeled draft for the copywriting phase
Visual design building on the July 2024 brandDesign notes: layered collage shapes and hand-drawn marks echo the brand's "collage photo style and hand-drawn elements"; palette and type are proposals until the brand files are in hand
Searchable, filterable resource hub for the fieldResource hub: 29 real items from techequity.us, instant search, filters by focus area, type and year, shareable filter links
Campaign and advocacy functions (action alerts, sign-ons, coalition pages)Take action: sign-on card with progress, email-your-representative pattern, coalition page slot
WCAG 2.2 AAChecklist; this page itself: skip link, landmarks, visible focus, 44px targets, contrast-checked palette, reduced-motion support
TechEquity Action (c4): platform recommendation and migrationc3 / c4 panel with the recommended separation and a one-screen mock of the migrated splash page
Staff training and maintainabilityHow staff edit this: structured content types, roles, revision history, an Add-a-Resource screen
Newsletter and donation integrationsJoin Our Community and Donate are persistent in the header, hero, Take action and footer
TechEquityCollaborative
Draft copy for discussion theory of change in one sentence; copywriting is in scope

When people, not a handful of companies, hold power over how technology shapes work, prices and markets, the economy works for everyone.

TechEquity confronts concentrated corporate power and builds political will for an economy that works for everyday people, through research, advocacy and coalition building.

Vision, from the RFP: a world where people have agency over how technology shapes their economic opportunities.

Mission "TechEquity confronts concentrated corporate power and builds political will for an economy that works for everyday people."
The 2027–2030 strategy

One economy, three lenses

Your RFP calls these "lenses on one economy, not separate bodies of work." The redesign makes that literal: every resource, campaign and story is tagged to the lenses it touches, and the connections show up on every page.

Example of a visible connection: the 2026 AI Compass finds that 60% of Californians believe AI's benefits will flow to the wealthiest households and corporations. On the live site that one report appears under all three lenses, with a line explaining why.
Lens 1

Work and livelihoods

The problem

Technology is being developed and deployed at work without the people who do the work having a say in it.

Framing from the RFP's description of this focus area. Final copy is written in the copywriting phase.

What we do

  • Limit abusive worker data collection and surveillance.
  • Track how AI is reshaping jobs and who does the data work behind it.
  • Build policy from the experiences of workers, then follow it through enforcement.

Latest

    Lens 2

    Economic agency

    The problem

    The systems that set what people pay for housing, groceries and essentials are increasingly invisible and unaccountable.

    Framing from the RFP's description of this focus area.

    What we do

    • End surveillance pricing.
    • Defend data privacy so people can see and contest the systems that shape what they can afford.
    • Expose harm in housing tech and create transparency in housing data.

    Latest

      Lens 3

      Confronting corporate power and capital concentration

      The problem

      The rules that govern corporations, capital and markets have not kept pace with the companies they are meant to govern.

      Framing from the RFP's description of this focus area.

      What we do

      • Expand state antitrust authority and strengthen enforcement.
      • Reform tax structures that reward concentration.
      • Keep eyes on the biggest players, including the #EyesOnOpenAI campaign's letters to the California Attorney General and the SEC.

      Latest

        Resource hub

        Research, reports, memos and tools, built as infrastructure for the field

        Twenty-nine real items from techequity.us, tagged to the three lenses. Search as you type, combine filters, and share the exact view with a link. On the live site this hub also carries data tools and the program microsites (Data Work Landscape, AI Job Story, Housing Tech Bias).

        Summaries are one-line paraphrases illustrative; titles, dates and links are real.
        Take action

        Campaign tools that live in the CMS, not in a vendor's iframe

        Action alerts, sign-ons and coalition pages are content types staff create in minutes. Each one is tagged to its lenses, so it appears where the related research is.

        Corporate power

        #EyesOnOpenAI sign-on

        Join Californians asking the Attorney General and the SEC to hold OpenAI to the promises it made when it restructured. Letters sent May and June 2026; a one-year report card published October 27, 2026.

        Illustrative 3,400 of a 5,000 signature goal

        Economic agency

        Email your representative

        The pattern for action alerts: a short ask, the bill number, a prefilled letter the supporter can edit, and the representative looked up from the ZIP code.

        Your Assemblymember: [looked up on the live site]

        Guide for supporters: There ought to be a law: how you can help make a bill a law in California

        Work & livelihoods

        Coalition pages

        A coalition page type with partner logos, a shared statement, sign-on roster and a press kit, editable by staff and shareable by partners. Your Our Work page lists 28 advocacy partner logos today; this gives each campaign its own home.

        • → 2026 legislative agenda (real, April 28, 2026)
        • → 2026 legislative wins (real, October 7, 2026)
        • → Data work landscape 2.0 coalition illustrative
        TechEquity Collaborative (c3) and TechEquity Action (c4)

        Two organizations, one design system, clean separation

        The RFP asks whether the c4 site can share a CMS with the c3 site while staying distinct. Our recommendation: share the design system and components, not the installation.

        Platform
        A separate, lightweight WordPress install (one theme shared as a package with the c3 site, no page builder). If the Action site stays at a few pages, a static build from the same components is an equally valid option and costs less to host.
        Domain and hosting
        Its own domain and hosting account, owned by TechEquity Action, transferred from the current provider with DNS and redirects handled by us.
        Analytics and donations
        Separate analytics property and a separate donation processor account, so c3 and c4 funds and data never mix.
        Why not one multisite
        A shared install means shared users, shared plugins and shared outages; separation keeps the legal and reporting line between the organizations visible in the infrastructure, with no extra editing burden because the components are identical.
        Scope
        Platform recommendation, content migration from the current splash page, light design refresh to the new system, domain and hosting transfer, a two-page guide and a 30-minute training. Priced as its own line, as the RFP requires.
        techequity action · own domain · mock
        TechEquity Action501(c)(4)

        Political power for an economy that works for everyday people.

        Draft copy. TechEquity Action is the advocacy arm; this page carries endorsements, ballot positions and ways to give that are legally distinct from the Collaborative.

        Our 2027 prioritiesGive to TechEquity Action

        Same type, color and components as the Collaborative site, with plum as the Action accent so a visitor always knows which organization they are on.

        Maintainability

        How staff edit this

        WordPress, which your team already knows, with a custom block theme and structured content types. Editors fill in fields; the hub, the lens pages and the campaign lists update themselves.

        Content typeFieldsAppears in
        ResourceTitle, type, date, lenses, tags, summary, file or link, authors, related campaignHub, lens pages, homepage latest, related lists
        CampaignAsk, lenses, action type (sign-on, email, event), goal, partners, statusTake action, lens pages, coalition page
        PeopleName, role, bio, photo, board or staffWho We Are, bylines
        PressOutlet, date, link, quote, lensesPress Room, lens pages
        EventDate, format, registration link, recording, lensesEvents, hub as webinar recordings

        Roles, safety and history

        • Roles: administrator, editor, contributor; campaign partners can be given a contributor login scoped to one coalition page.
        • Revision history: every page and record keeps versions with one-click restore; scheduled publish and expire for action alerts.
        • Guardrails: a locked design system, so nothing an editor does can break layout, color or accessibility; alt text required before publish.
        • Training: two recorded sessions (admin and editor), a written guide, and a 30-day follow-up; the c4 team gets its own 30-minute session.

        What an editor sees: Resources › Add New

        Resources › Add New
        Accessibility

        WCAG 2.2 AA, shown on this page

        • Skip link, landmarks, heading outline header, nav, main, sections with labelled headings, footer.
        • Focus visible and not obscured (2.4.11) a 3px gold outline on every control; the sticky header never covers a focused element because anchor targets scroll with offset.
        • Target size (2.5.8) buttons, links in menus and checkboxes are at least 44 by 44 CSS pixels.
        • Contrast ink on paper 15.4:1; white on coral buttons 4.9:1; teal on paper 6.9:1; plum on paper 10.6:1; link color 7.0:1; muted text 5.7:1 (computed from the hex values in this stylesheet).
        • Keyboard the menu, filters, search and forms work without a mouse; results count is announced through a live region.
        • Motion scroll-reveal is disabled when the visitor prefers reduced motion; nothing autoplays.
        • Consistent help and redundant entry (3.2.6, 3.3.7) Join and Donate in the same place on every screen; the sign-on form never asks twice for the same detail.
        • Documents on the live site, every report gets an HTML summary page and an accessible PDF; the hub never links to a bare file.
        Design notes

        Building on the July 2024 brand

        Your RFP mentions the brand's collage photo style and hand-drawn elements. This prototype uses layered, slightly rotated shapes and hand-drawn marks as placeholders for that language. Palette and type below are proposals illustrative; the brand files replace them in the design phase.

        Palette (proposed)

        Ink #1b1f2a
        Paper #faf7f2
        Coral #c8442b
        Teal #0f5f62
        Plum #4b2e5e
        Gold #e9b949

        One accent per lens, so a visitor learns the color code in a minute. All text pairs meet 4.5:1.

        Type (proposed)

        Fraunces for headlines

        Public Sans for everything else. Both are open-source Google Fonts, so there is no license cost and they load fast. If the 2024 brand specifies other faces, they drop in.

        Photography: the collage treatment is applied in the CMS by a block that accepts a photo and a shape set, so staff reproduce the brand without a designer.

        About

        Who We Are, Our Approach, Press Room

        Your current About content (Our Team, Board + Partners, Press Room) and Our Approach (Education + Research, Policy + Regulation, Implementation + Enforcement) migrate intact, with redirects from every current URL. The three approach pillars become a "How we work" strip on each lens page rather than a separate section of the site.

        Stay up to date

        Newsletter signup with a plain privacy consent checkbox, in the same place on every page.